At all levels, we convey high quality and professional content in line with STAHL CraneSystems. This starts with the choice of paper. The first impression counts. With paper from the Bauhaus series by Gmund, we get the attention of the reader. The subtle finishing of the cover arouses curiosity. The design underlines the new concept: striking pages, bright colors, full-surface images, large quotations and fine-line technical graphics. Whenever and wherever possible, we take photos ourselves and put people and technology in an emotional context. Telling stories that are read and that work is a fine art. We manage to get readers excited about something and leave a lasting impression by writing the articles in an emotional, attractive, captivating, but also technically accurate, precise, understandable and detailed manner.
Storytelling requires more freedom than classic product communication. With STAHL CraneSystems, VISUELL has a client who gives us unrestricted trust and makes short coordination channels possible. And so the new print magazine InMotion is a complete success. It appears in German and English and reaches both national and international partners and customers.